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In fact, 64% of marketers rate visuals as either essential or very important to their marketing strategy. Given this context, it’s not surprising that visual content dominates marketing trends. Images grab attention and express meaning effectively. Put the Adobe Illustrator CS6 techniques to the test with the fully updated companion website with downloadable Illustrator source files, examples and video tutorials.As the saying goes, “A picture is worth a thousand words.” Using images in your communications can help you easily convey ideas. This book is a goldmine of artistic inspiration, timesaving practical tips, tricks and step-by-step walkthroughs you'll wonder how you survived this long without it. Want to hone your Illustrator skills so you can remain competitive in a diverse market while concentrating on your vector graphics projects? Then Illustrator Foundations is for you! With real-world professional projects you'll discover how to: develop mobile applications, work with layers, masks, vector images and many more tips and tricks not found anywhere else! Harness the full Creative Suite software package with tips on how to integrate Illustrator with Photoshop and After Effects. With practical applications and step by step tutorials, solve problems quickly to develop creative projects on time and to budget.

Whether you are creating a catchy and fun cartoon, designing a print banner advertisement, or developing content for a mobile game, save time and money with expert techniques, trips and tricks from by Adobe Certified Expert, Rafiq Elmansy with Illustrator Foundations.